London, United Kingdom – 13th March 2026 – WeShop Holdings Limited (“WeShop”) (NASDAQ: WSHP), a social commerce platform that distributes equity-based rewards to users, today announced the launch of its “Shopping Starts Here” campaign in the United Kingdom, marking the company’s first major consumer initiative following its recent listing on Nasdaq.
The campaign introduces increased ShareBack™ rewards for purchases made through the WeShop mobile app with participating retailers. The initiative is designed to expand user engagement and retailer participation while introducing more consumers to WeShop’s model, which allocates a portion of platform revenue to users in the form of equity-based rewards.
The promotional campaign will run through June 30, 2026, offering enhanced reward rates in WePoints across several consumer categories, including:
- Health & Beauty
- Travel
- Fashion & Accessories
- Technology & Electronics
- Home & Garden
- Pets
Users can earn WePoints by making qualifying purchases through the WeShop platform and by referring other shoppers. Under the company’s ShareBack™ program, WePoints are converted into equity-based rewards representing shares in WeShop.
“WeShop was founded on the belief that shoppers should share in the value they help create,” said John Garner, Founder of WeShop. “Following our Nasdaq listing, this campaign represents an important step in expanding awareness of a model where everyday shopping activity can translate into long-term participation in the company.”
Platform Model
WeShop operates a social-commerce platform designed to combine online shopping with user participation in the platform’s economics. Unlike traditional cashback or affiliate programs, the company’s ShareBack™ system distributes a portion of platform revenue to members who shop through the app, share products, and refer new users.
The platform currently partners with hundreds of retailers across multiple consumer categories, allowing users to access a broad range of products through the mobile application.
The “Shopping Starts Here” campaign is currently available only to users located in the United Kingdom.
About WeShop
WeShop Holdings Limited (NASDAQ: WSHP) operates a social-commerce platform designed to integrate shopping, sharing, and ownership. Through its ShareBack™ rewards model, the company distributes equity-based rewards to users who engage with the platform by making purchases and referring other shoppers. WeShop partners with retailers across multiple product categories and operates through its mobile application.
ShareBack™ Rewards
The offer and sale of WePoints is registered on a Registration Statement on Form F-1 originally filed on October 17, 2025 (the “ShareBack Prospectus”). Users in the United States may obtain a copy of the ShareBack Prospectus and enroll in the program through the company’s website at https://investors.we.shop/sec-filings.
This news release does not constitute an offer to sell or the solicitation of an offer to buy any securities.
The “Shopping Starts Here” promotional campaign is currently offered only in the United Kingdom.
Forward-Looking Statements
This press release contains forward-looking statements within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934. These statements involve risks and uncertainties and are based on current expectations. Actual results may differ materially from those expressed or implied in forward-looking statements due to various factors, including market conditions and other risks described in the company’s filings with the U.S. Securities and Exchange Commission, including its Registration Statement on Form F-1 filed October 17, 2025. WeShop undertakes no obligation to update forward-looking statements.
Media Contact
Press: weshop@skyya.com
Corporate: corporate@we.shop
Commercial: partnerships@we.shop