After welcoming search and AI experts from the UK, Europe, the US and Türkiye at Emirates Stadium in June and Balmy Foresta, Antalya in October, the community-powered event series moves into deeper formats: a villa retreat in Sintra, holiday meetups in London, Search Cabaret in February 2027 and a retreat in Cappadocia.
LONDON, United Kingdom and ANTALYA, Türkiye – 21 October 2026 – From Arsenal’s home ground to the Turkish Riviera, Search ’n Stuff brought more than 350 digital marketers together across two flagship conferences in 2026.
Founded by SEO consultant Yagmur Simsek, the community hosted its London conference at Emirates Stadium on 26 June, followed by its third Antalya edition at Balmy Foresta, Kemer, on 1–4 October, featuring the inaugural Search ’n Stuff Awards Gala Night.
Antalya: back by community demand
When London was announced, Antalya regulars rallied. Crowdfunding secured 50 early ticket sales, while backers helped choose around 80% of speakers through an anonymous vote.
The result: 150 attendees from the UK, Europe, the US and Türkiye, four days of shared learning, and conversations stretching from the stage to the poolside. English–Turkish simultaneous translation brought both audiences into the same conversation.
“Antalya connects international expertise with Türkiye’s talent. Everyone should be able to learn and feel they belong,” said Yagmur Simsek.
The Antalya conference won Silver for Best New Conference at the Conference & Events Awards 2025.
In their words: Antalya 2026
“What keeps me coming back is the community: genuinely international, welcoming, and generous with knowledge.”
– Baki Erfidan, Regional Manager – MENA & Turkey, WhitePress®
“The set-up, where everyone is in the same hotel, leads to so many interesting conversations with other attendees and speakers.”
– Arnout Hellemans, Senior SEO and Analytics Consultant, Onlinemarkethink
“Search ’n Stuff Antalya combines expert rooms with senior conversations, and the organisers take care of every detail.”
– Alfonso Moure, CEO & Tech SEO/GEO & AI Ops, bigmomo
“For a few days you share not just knowledge, but relaxed conversations with international people from very different disciplines, and that’s where new ideas and collaborations start.”
– Clara Soteras, Media, SEO & Audience Growth Consultant and Founder, PingCraft Collective
“The venue was a perfect mix of freedom to roam and relax, yet form better connections as everyone was onsite.”
– Hannah Zora Strong, Ads Manager, Zora Marketing
London: industry conversations on iconic ground
At Emirates Stadium, Search ’n Stuff brought together specialists, agency leaders, founders and in-house marketers for a day exploring search, content, brand influence and the changing role of AI.
The programme combined expert talks and panel discussions with opportunities for attendees to meet speakers and peers throughout the day.
In their words: London 2026
“Search ’n Stuff London was a welcoming, well-organised event. I really enjoyed being involved both as a speaker and community partner.”
– Areej AbuAli, Founder, Women in Tech SEO
“The community vibes were electric and the speaker lineup was pure gold.”
– Jeremy Scott, Senior International Business Development Manager, WhitePress®
“The conference brings together many of the best-known experts in the digital marketing sector, and is a friendly environment with many brilliant insights and discussions.”
– Charlie Marchant, CEO, Exposure Ninja
“There was a real sense of community and I look forward to the next one.”
– Katie Thompson, Managing Director, Katie Lingo
The sponsors and partners behind the season
Antalya’s Gold Sponsors were Adthena, AIR SEO, RS Holding and WhitePress® Turkey.
Media partners included Belgrade SEO Conference, DAX Marketing, Edvido, SearchNorwichXL, SERP Conf., Don’t Panic and VANTAGE52. Community partners included 3GEN, Athens SEO, bigmomo, Clara Soteras, FandangoSEO, GeoGenie, Monz, Peaksense, PingCraft Collective, Search London, SEOFOMO, SE Ranking, Woohoo Digital and Women in Tech SEO.
London was supported by Gold Sponsors WhitePress® UK and StudioHawk, and Silver Sponsors Advanced Web Ranking, Majestic and Candour.
Its media and community partners included GeoGenie, FandangoSEO, The Audience Club, Search London, Women in Tech SEO, Peaksense, LiftMCP, Don’t Panic, SERP Conf., Whitworth, Athens SEO, Global Cyber Security Network, SEOFOMO, What Matters Media and The Growth Collective.
Their support helped bring international expertise and local communities together across both conferences.
What’s next: smaller rooms, deeper conversations
For Search ’n Stuff, each conference is one chapter of an ongoing story. With the 2026 conference stages closed, the community moves into formats built for depth rather than scale. Search ’n Stuff’s upcoming programme continues its focus on community and meaningful connections:
- Sintra Search Retreat, Portugal | 12–16 November 2026: Up to 16 guests share a private villa for coworking, workshops and chef-prepared meals.
- London Holiday SEO Meetup | 24 November 2026: Co-hosted with SEOFOMO, bringing together up to 50 professionals for festive networking.
- Christmas Dinner, Kismet London | 9 December 2026: An intimate evening of dining and new connections.
- Search Cabaret, London | 2027: A new format combining dinner, industry discussions and cabaret entertainment for 100 marketing professionals.
- Cappadocia Search Retreat, Türkiye | 26–30 May 2027: A retreat for up to 16 guests at Sobek Stone House in Göreme.
About Search ’n Stuff
Search ’n Stuff is an independent community and networking events platform for digital marketing and AI professionals, founded by SEO consultant and woman entrepreneur Yagmur Simsek. What began as intimate networking dinners has grown into an international community hosting conferences, retreats, workshops, meetups and industry dinners across the UK, Türkiye, Portugal and beyond. Search ’n Stuff brings together SEO, performance marketing, content, data and AI practitioners who care about depth, collaboration and long-term growth. Its guiding principle is simple: community over everything.
Learn more at https://searchnstuff.co.uk
Upcoming events: Sintra retreat · Cappadocia retreat · London Christmas dinner.
Media contact
Yagmur Simsek, Founder, SEARCH AND STUFF LTD
LinkedIn: https://www.linkedin.com/company/search-n-stuff
Instagram: https://www.instagram.com/searchnstuff
YouTube: https://www.youtube.com/@searchnstuff